In the first weeks of production, we interviewed the fishermen all around the Amazon rather than just the conservationists to find out what was going on. Off camera, they whispered their suspicions about a video with brutal dolphin killing images that led to a rapid and unprecedented protection for the animal. As we dug deeper, we found an amazing web of characters, deceit, and thorny ethical dilemmas. Just by chance, I stumbled upon a story that dovetailed perfectly with my own concerns about truth in images, media influence and distortion, performance for the camera, and my role in all of this as a documentary filmmaker. Of course the people—their stories and lives—are real, but the edited collection of these images with music, designed sound, and craft that purport to show their “realness” is far from it.